Sunday, April 6, 2008

New Products

Sometimes when you get copy for a new product, you have to ask how to pronounce the name. Ever since I started pursuing voiceover, I have paid more attention to the 'sound' of radio and tv spots. A tv spot just caught my attention.

It was for a new acid reflex control drug.

I didn't catch the spelling, but it sounded alot like "ass effects."

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